Orders flood in for 2008 Dodge Challenger SRT8®

[DMAG]

Orders flood in for 2008 Dodge Challenger SRT8®



source: Chrysler Media Blog

What has muscle cars fans squealing like teenage girls at a Hannah Montana concert?

Try the all-new 2008 Dodge Challenger SRT8®. Just in the first DAY of orders, more than 4,300 people plunked down a deposit for the American muscle coupe. And more than 6,000 have made deposits with dealers since orders opened on Monday, months before the limited-edition Challenger SRT8 goes into production.

“This is unprecedented,” said Mark Mallie, Challenger Brand Manager – Dodge Marketing. “Customers were actually coming to us and pushing us, so we thought this was a good time to take pre-sale orders.”

Orders are still coming in – long before enthusiasts have even seen the car. They’ll have to wait until the production Dodge Challenger SRT8 makes its debut at the Chicago Auto Show next February. But there’s no surprise about the benchmark performance of the Challenger SRT8. Each is powered by a 6.1-liter HEMI V-8, and features a numbered dash plaque, plus dual “carbon-fiber” hood stripes that harken back to the original Dodge Challenger.

The car is available in black, silver or HEMI orange.

“More than half of the orders are HEMI Orange,” Mallie said. “It’s been almost 35 years since the last Challenger, and there’s a lot of interest. There’s a lot of people anxious for it. It’s certainly an iconic muscle car.”

The manufacturer’s suggested retail price is $37,995, including a $675 destination fee. Remember – this is a SRT, delivering top-of-the-line performance, world-class ride and handling, benchmark braking and a race-inspired interior. Pricing on the rest of the Challenger lineup will be announced at a later date.

Since pricing was announced on Nov. 29, Web site traffic to www.Dodge.com has spiked up 23 percent, Mallie said.

The muscle car wars start next spring, when deliveries begin for the Challenger SRT8.

But later this week, muscle car fans will have more to squeal about, when we release some eye candy. Check back here later.

[kriskris]

Ok I'm a bit confused. I ordered mine first thing Monday morning and I have my order number from the factory that I did indeed order an 08' challenger. Now my question is how did they take orders for 6000 when there aren't supposed to be that many Limited Edition 08's?

[Mestizo]

My guess is Dodge will allot so many per state, per certain dealers, etc. So some people might be getting refunds.......or be first on the list when the 2nd batches come out.

[Nixx]

I think Mestizo is on the right track. I'm number 3 in the line, but my order is still in the system. So, they may be going on total number of orders whether they were allocated or not.

[DMAG]

Did you all get VON's?

[HEMI 05]

Correct me DMAG , but if you get a VON are you not guaranteed a car.

[Nixx]

I don't think I have a VON... but I know my order is in the dealer's system, I saw the printout. I'm guessing there might have been a VON on the paper (I didn't take it with me when I left), so I might have in. In that case, I would say that having a VON doesn't guarantee you a car... depends on how many allocations the dealer gets. My dealer said they only got one allocation, but that they may get more next month... so who knows. Being 3rd in line... I'm not holding my breath for an '08.

[08challenger]

This is what it should look like. Notice where the VON goes in the top right hand corner.



I am not sure whether or not having a VON means you are guaranteed to get one or not. Does anyone know what that priority code of 99 means?

[Nixx]

That's what my paper looked like... but I know I'm not getting one since I'm 3rd in line at my dealership. So I'd say that if you have a VON, you're not guaranteed one.

The best thing to do is ask your dealer if your order has been allocated or not... if it has, you're getting one.

[DMAG]

I do not believe a VON guarantees an '08...but if you have a VON and do not get an '08, you are first in line for an '09.

[wirewilly]

Woooooooooooo! Hold it. A $2,100 gas guzzler tax?&@#. Chevy can build a 505 hp Z06 with no gas guzzler tax and just because Dodge doesn't have the technology to build a 430 hp engine that get more than 17 miles to the gallon, WE HAVE TO PAY FOR IT!! Instead of worrying about "b" pillars and what three colors to offer us, let's put this thing on hold and have someone from Dodge sneak into the Chevy test lab at night and swipe some engine secrets!!

[Gawbageman]

over 6000 orders for a limited run of 5000 (less actually available to the public)...still think you're getting one? have fun paying $50k for it...